Technology is transforming talent acquisition rapidly. Some technology applications are gimmicks and some provide a real benefit and a return on investment. While a remote interview delivered via the internet does provide some convenience and cost savings, it’s really no different in substance than a live interview. In fact, there are potential downsides of the remote interview as well. For example, if a third party is conducting the interview, the quality of the interview will not be as good as using your own internal managers/recruiters that are best familiar with your company, its culture and its value proposition. But you still need to ask: Where is that initial interview in your overall process?
Applicant tracking systems (ATS) were built to manage the job posting but are now expanding to deliver assessment questions, publish job descriptions and much more. As a result, many companies are ending up with an online application process that is cluttered, and requires too much information from the job seeker. In turn, many quality candidates drop out of the process because it’s requiring the job seeker to sift through too much information and provide too much detail in order to show interest in the job.
Technology is needed to transform the talent acquisition process versus simply improving an existing process. It can replace the first interview, saving companies significant resources and provide so many additional benefits than the traditional interview and/or “fill out this application.” Technology is necessary to change the way information is delivered and the quality of information provided. When evaluating the quality of your talent acquisition process use the following chart to see if your solution will meet your future needs.
Does you solution provide?
Appeal to “new generation” of applicants
Does your system use the latest technology, video, and is
Highly individualized and personalized. Differential
Quality of information collected
Is information collected highly relevant, consistent,
Convenience / Time to complete first interview
24 x 7 On demand interviewing. Candidates proceed to
Cost / Savings
Use technology when possible to replace someone’s time.
Treatment of High Potentials
Identify them during the process, communicate to them
Quality of Candidate
Become the employer of choice for those candidates you
Feedback to Candidates
Immediate for all candidates. Feedback for
An automated online interview with differential questioning is one solution that meets the above criteria. An automated interview is a way to:
• Transform the hiring process to be engaging to applicants
• Communicate your employer brand and employee value proposition early in the recruiting process
• Perform a quality interview with pre-qualified and knowledgeable candidates because your recruiters are interviewing only candidates that meet your company’s criteria.
Click here to learn more about an automated online interview and to see an example.