What is 360-Degree Feedback?

What is 360-Degree Feedback? A Comprehensive Guide by AlignMark


In today’s fast-paced and competitive business landscape, it’s crucial for organizations to invest in the development and growth of their employees. After all, your people are your most significant asset. To achieve this, companies like AlignMark have been at the forefront of innovation for over four decades, providing tools and services that assist organizations in recruiting, selecting, and developing their workforce. One such invaluable tool is 360-degree feedback, which AlignMark champions as an essential component of their holistic approach to talent management.


Understanding 360-Degree Feedback


At its core, 360-degree feedback is a powerful tool for employee development and performance improvement. It’s a multi-source assessment that collects feedback from various perspectives within and outside an organization, giving a 360-degree view of an employee’s performance. This feedback typically comes from peers, managers, subordinates, and even external stakeholders, such as clients or vendors.


This holistic approach to feedback offers a comprehensive and unbiased assessment of an individual’s strengths and areas for improvement. Unlike traditional performance reviews conducted solely by a supervisor, 360-degree feedback provides a more balanced and well-rounded assessment.


The AlignMark Advantage


AlignMark, with its rich history of innovation dating back to 1976, has been a pioneer in the field of talent management. Their expertise in designing and deploying assessment and selection tools is unmatched, making them a trusted partner for organizations of all sizes, including Fortune 1000 leaders, government agencies, and mid-size to smaller businesses.


When it comes to 360-degree feedback, AlignMark brings a unique advantage to the table. Their decades of experience in evaluating and developing talent have allowed them to fine-tune their 360-degree feedback solution to align perfectly with their clients’ needs and goals. Here are some reasons why AlignMark’s 360-degree feedback stands out:


  1. Customization: AlignMark understands that every organization is unique. Their 360-degree feedback tool is highly customizable, allowing businesses to tailor the assessment to their specific requirements and objectives.


  1. Unparalleled Expertise: With over 5,000,000 assessments conducted to date, AlignMark’s expertise in this area is second to none. They have a deep understanding of what works and what doesn’t when it comes to employee assessments.


  1. Actionable Insights: AlignMark doesn’t just stop at gathering feedback. They help organizations turn that feedback into actionable insights. Their reports provide clear recommendations for individual development plans, helping employees grow and excel in their roles.


  1. Improved Performance: AlignMark’s 360-degree feedback is not just about evaluating employees but also about driving real performance improvements. By identifying areas for growth and providing resources for development, AlignMark helps companies boost productivity and enhance their overall performance.




In the ever-evolving world of talent management, 360-degree feedback has become an indispensable tool for organizations looking to foster employee development and improve performance. When it comes to choosing a partner for implementing this critical feedback mechanism, AlignMark’s track record of innovation, expertise, and commitment to helping organizations succeed makes them the ideal choice.


AlignMark’s 360-degree feedback solution goes beyond the ordinary, offering customization, actionable insights, and a focus on performance improvement. With AlignMark by your side, you can ensure that your employees receive the feedback and support they need to reach their full potential, ultimately driving your organization towards greater success.